Licensing
In-store Advertising
AVLA's Licensees are permitted to include in-store advertising
on programs containing copies of sound recordings and/or music
videos, conditional upon the following:
Conditions of In-Store Advertising
- All advertising must be in-store, i.e. relate to the products
or services sold or provided by the commercial subscriber who is
leasing the programs containing in-store advertising; for example,
if your client is a restaurant, you cannot advertise the clothing
store down the street.
- AVLA's members have the right to approve all scripts - you must
submit scripts to AVLA for approval prior to including advertising
on the programs.
- You may not use sound recordings owned by our members as a
soundtrack to the in-store ads.
- In-store ads may not interrupt any sound recording owned by our
members - there must be a discernible buffer between the end of the
sound recording and the beginning of the ad, and the end of the ad
and the beginning of the sound recording.
Licence Fees
An increased licence fee is associated with in-store advertising
as follows:
| Without
In-Store Advertising |
With In-Store
Advertising |
| 15% of Gross Lease
Revenue |
20% of Gross Lease
Revenue |
| CD $.10 per copy per
sound recording |
$.15 per copy per
sound recording |
| CD-R $.22 per copy per
sound recording |
$.44 per copy per
sound recording |
| DVD $.20 per copy per
music video |
$.30 per copy per
music video |
| DVD-R$.44 per copy per
music video |
$.88 per copy per
music video |
Restrictions
In-store ads may not advertise the following:\
- alcohol
- tobacco products
- political endorsements
Can't find the information you're looking for?
Contact AVLA and we will provide you with the information you need.